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Diploma in Travel, Tourism and Hospitality
  Aim  
 

The aim of the programme is to provide students a professional qualification, which may be used to prepare directly for a career in business, to gain advanced entry to study for further professional qualifications.

The nature of the programme is to provide students with not only appreciation of the theoretical issues involved in the study of business, but with a range of practical skills which will enhance their value to potential employers. The subjects are then developed in an increasingly applied way as the programme proceeds, covering the major functional specialisms of business and culminating in a range of overview subjects, which provide broad strategic and international perspectives on business and management issues.

 
  At the end of the programme, the candidate should be able to:  
 
Acquire an understanding of fundamental economic theories, concepts and policies.
Demonstrate in-depth knowledge and understanding of people within organisations through analysis of the individual processes at work.
Appreciate the internal mechanisms needed for business communication and how to ensure that these are effective.
Define and critically examine the nature of international tourism in contemporary societies.
To discuss and analyse the factors influencing tourism development.
Apply the principles of managerial behaviour and effectiveness to a range of service sector scenarios and to analyse the co-relation between managerial style, effectiveness and strategy within differing organisational contexts.
 
  Course Curriculum:  
  Click below for the specific direction of the core module
 
1 DTTH 101: Organisational Behaviour
2

DTTH 102: Economics

3 DTTH 103: Travel, Tourism and Hospitality
4 DTTH 104: Accounting
5 DTTH 201: Marketing
6 DTTH 202: Travel, Tourism and Hospitality Operations Management
7 DTTH 203: Managerial Accounting
8 DTTH 204: Systems Analysis
9 DTTH 205: HR Management
   
  Synopsis of Module  
 
1 DTTH 101: Organisational Behaviour    
Course Description  

The aim of this module is to understand the meaning and nature of organisational behaviour and its importance and relevance to management in a dynamic and changing world, demonstrate in depth knowledge and understanding of people within organisations through analysis of the individual processes at work, understand the nature of groups and group processes, key principles and practices of management should be related to effective leadership and the resolution of conflict within organisations, appreciate the nature of interpersonal processes as they impact on people and work performance, relevant processes include motivation and the creation of job satisfaction and to assess the ways in which organisational performance may be improved through organisational process, such as communication and better use of people.

Topics covered in this module are Introduction to organisation, Theories of organisations and management, the individual and organisation, motivation, morale jobs and stress, nature of groups, groups in the organisation, authority and responsibility within the organisation, leadership, conflicts in organisation, communication & effective communication in an organisation.

 

 

 

 

2 DTTH 102: Economics    
Course Description  

The aim of this module is to acquire an understanding of fundamental economic theories, concepts and policies, apply microeconomic principles and concepts to decision making in a business environment, understand the general macroeconomic environment and its effect upon business organisations and their markets and to acquire an understanding of international trade and the economic mechanisms employed to control and facilitate it.

Topics covered in this module are the economic problem and production, consumption and demand, demand and revenue, costs of production, profit, supply and expenditure taxes, markets and prices, market structures and competition, money and the financial system, liquidity and preference, national economy, deflationary and inflationary gaps, classical and monetarist economies, economic problems and policies, economics of international trade and the foreign exchange.

3 DTTH 103: Travel, Tourism and Hospitality    
Course Description  

The aim of this module is to define and critically examine the nature of international tourism in contemporary societies, critically reflect on the concepts and practices of international travel and tourism, critically analyse the impacts of international tourism on the economic, social, political and physical environment, analyse and evaluate the functions, relations and contacts between the public and private sectors on tourism policy, discuss and analyse the factors influencing tourism development, evaluate the concept of sustainable tourism and its effects on the planning and development process of tourism, understand the process and application of tourism planning within a sustainable development context.

Topics include Identifying the nature of tourism and tourists within the perspectives of a contemporary society, popularisation of tourism and the changing spatial patterns of international tourism, determinants of demand and the prosperity to travel, determinants of supply and understand the interaction between supply and demand, economic impact of tourism and the effect on policy formation, inter-relationships between the public and private sector and tourism, validity of the concept of eco-tourism, current and future trends of the tourism experience

 

 

 

 

4 DTTH 104: Accounting    
Course Description    

The aim of this module is to demonstrate an understanding of the theoretical framework of accounting and the principles underlying accounting statements, demonstrate an understanding of the applications of accounting systems using information technology, prepare and present limited company financial statements and to evaluate the performance and financial position of organisations from their financial statements.

Topics include Theoretical framework, the financial statements of limited companies, Interpretation of financial statements, Capital structure and gearing, Consolidated Accounts and Sources of Finance.

 

 

 

 

5 DTTH 201: Marketing    
Course Description    

The aim of this module is to develop the student’s knowledge and understanding of the history, philosophy and concepts of marketing in domestic, international and global settings, the micro and macro marketing environment, principles of analysis, modeling and measurement of the marketing process, managing the marketing mix, product and service policy, channel and physical distribution policy business logistics, marketing communications policy, pricing policy, marketing planning, analysis control and implementation and future developments and the social, environmental and ethical dimensions of marketing.

Topics include Marketing culture and orientation, markets and the marketing environment, marketing strategies, marketing plans, research for marketing, understanding consumers and consumer behaviours, product management and development, pricing policies and price settings, distribution policy and management, marketing communications, international dimension to marketing and marketing issues.

 

 

 

 

6 DTTH 202: Travel, Tourism and Hospitality Operations Management    
Course Description    

The aim of this module is to develop the student’s theoretical grasp of the principles of operational management and ability to apply these principles to professional practice in service sector organisations.

Topics include principles of managerial behaviour and effectiveness, theories of team development and group dynamics, factors influence organisational change such as PEST analysis, principles involved in managerial decision making and effective problem solving by defining and analysing issues, appropriate management intervention and control techniques at key stages of the customer service encounter to include quality monitoring, feedback, follow-up and response methods, roles and outcomes of quality control through the various techniques and methods appropriate to the provision of service, key principles of demand forecasting, pricing and inventory control, yield management techniques to relevant scenarios within the travel, tourism and hospitality sectors.

 

 

 

 

7 DTTH 203: Managerial Accounting    
Course Description    

The aim of this module is to understand the costing methods and techniques available, select appropriate methods and techniques which an organisation can use of calculate costs under different situations, construct budgets for both planning and control purposes, including cash flow forecasts, understand all aspects of working capital management, appreciate how information technology can assist when preparing information for management and understand capital investment appraisal and financial mathematics.

Topics include Management Accounting and Information, cost categorisation and classification, direct and indirect cost, absorption costing, marginal costing, modern costing, product costing, cost volume profit analysis, planning and decision making, pricing policies, budgetary control, standard costing, management of working capital, financial mathematics and presentation of management information.

 

 

 

 

8 DTTH 204: Systems Analysis    
Course Description    

The aim of this module is to understand the tasks involved in designing a new information system to meet an organisation’s specific requirements, create the major models used in the analysis and design of information systems and to contribute towards the design of an organisation’s information system taking into consideration the technological and human aspects of the design.

Topics include background and theory of information systems, systems analysis and design framework, structured systems analysis and design, systems analysis tools and techniques and cross life cycle tasks.

 

 

 

 

9 DTTH 205: HR Management    
Course Description    

The aim of this module is to develop the student’s knowledge and understanding of individual differences, especially in such fields as learning, personality, motivation and attitudes, the changing nature of the psychological contract between organisations and their employees, each major dimension of human resource management in practice and techniques for effective communication in all work-related situations.

Topics include management and leadership, management accountability and responsibility, management and the changing organisation, management and motivation, organising and motivating, management control, managing and enhancing performance, human resource planning, recruitment and selection, employee development and communication.

 

 

 

 

  Mode of Delivery  
 

The programme is conducted in both full-time (12 months) and part-time (12 months) in a conducive and well-equipped classroom environment. The program gives students a full 780 hours combined instruction, case studies, real life examples throughout the program. Lessons are taught by MOE approved lecturers with study materials and courseware provided. An internal library is also available for referencing and research purposes.

  Method of Assessment & Award  
  The programme consists of 9 modules. Upon successful completion of the 9 modules (written exam papers), students will receive Diploma in Travel, Tourism and Hospitality awarded by The Association of Business Executives (ABE), U.K.  
  Entry Requirements  
 
 

The Advance Diploma in Travel, Tourism and Hospitality is designed for individuals who are keen in learning about business concepts, accounting, quantitative methods and business communication skills. Following are the entry requirements for this programme:

  ABE Certificate in Travel, Tourism and Hospitality
  GCE A-Level
  Students with 12 years of high school study
  BTEC National award in relevant subjects
  Three passes in LCCI Third level in relevant subjects
  Three passes in RSA Examinations at least two of which must be at stage 111.
     
  Academic Progression Path & Career Opportunities  
 

Graduates are eligible into admission to Advance Diploma in Travel, Tourism and Hospitality, offered by Lithan Hall and ABE or equivalent offerings from other institutes.

 
  Progression Path  
   
 

To obtain your Bachelor’s degree or MBA, you have a number of options:

  • Study overseas at a university in UK, USA, Canada, Australia etc.,
  • Study in your own country at an ABE accredited college linked to a university.
  • Study by distance learning.
  • Further details can be obtained from any of our account managers.
 
   
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